Nov 17, 2008
Yellow Army went places!
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Entry start here..
It’s the Yellow Army! and they went places today, mostly Klang Valley area to promote and perform “Switch to DiGI” campaign. it’s kinda late when MNP nationwide was launch a month ago, will this be a successful effort?
1000 army went places to also celebrate DiGi’s nationwide MNP-switch marketing campaign launch, a step ahead to get more mobile users to switch to DiGi. we heard that Yellow and Blue is now having a tough fighting, one to increase sales to become the second larger, and the other one to get back the people who left, to increase back the numbers and maintain the position. the gap is very very close.
Maxis seems to be so strong and silent at it’s stable position.
Since MNP launch a while ago, we’ve seen lot of people taking opportunity to switch network, biggest reason as obvious - network. another reason is the ‘customer service’ itself. there are also many who switch to other network and return after experiencing less satisfaction.. at least MNP allows people to choose the best of what they can have, not best of any network can offer.
Tag :brand, DiGi, event, malaysia, maxis, mobile network
















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